Purpose-led Business Archives

In Creating Shared Value, Leadership, Purpose-led Business, Teamwork

Posted May 7, 2021

How a Powerful Business Purpose Attracts the Best People

Have you ever been on the verge of signing the person your business really needs only for things to go quiet … and then … they turn down your offer and cease communications. Or maybe [...]

By Phil Preston

In Collaboration, Creating Shared Value, Leadership, Purpose-led Business

Posted November 4, 2020

5 Steps for Putting Corporate Purpose Into Practice

Corporate purpose unlocks performance, resilience and competitive gains, as evidenced by a study of 28 high-performing companies that found ‘purpose’ was central to their ability to overcome [...]