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Should the ‘purpose’ of an organisation influence its operational and strategic decisions? And if so, what does a unified process that teams can draw upon look like? Without a link, decisions [...]

Purpose has evolved beyond the forms of social good that we are familiar with such as giving, volunteering and responsible business practices, to something that is much more strategic and core to [...]

An executive of a large company recently confided to me that they were having trouble making their purpose ‘real’ for their people. In other words, the return on their comprehensive purpose [...]