5 Steps for Putting Corporate Purpose Into Practice
Corporate purpose unlocks performance, resilience and competitive gains, as evidenced by a study of 28 high-performing companies that found ‘purpose’ was central to their ability to overcome [...]
By Phil Preston
Posted How Walmart Links Purpose with Profitability
With more than half a trillion dollars in revenue, it’s worth looking at Walmart’s approach to linking purpose with profits, which is about going beyond ‘doing good’ for [...]
By Phil Preston
Posted Many companies can’t explain their purpose
The current pandemic serves as a reminder that the fortunes of business and society are tightly linked and, with the phrase ‘corporate purpose’ trending of late, it’s worth defining [...]
