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Your employees, customers and investors increasingly want to know the purpose of your business and be inspired by it - but how do you ensure your purpose statement is great? Well, it's a mix of art and science. Based on my analysis of hundreds of company purpose...
In amongst the Greater Sydney lockdown I'm pleased to announce the official launch of The Business Purpose Project! If you're concerned about the challenges we're facing in our world, the harsh reality is that charitable giving and responsible business practices...
With more than half a trillion dollars in revenue, it's worth looking at Walmart's approach to linking purpose with profits, which is about going beyond 'doing good' for public relations reasons and embedding it in core business. Walmart's CEO, Doug McMillon, explains...
The current pandemic serves as a reminder that the fortunes of business and society are tightly linked and, with the phrase 'corporate purpose’ trending of late, it's worth defining what it is, what features it should have and which of Australia's top-50 companies...
We hear a common refrain that companies must have ‘purpose’. It’s the silence that ensues when asking how this can be done while also growing the bottom line that is troubling. However there are companies gaining a competitive edge by addressing the right societal...
In times of turmoil we must look through the noise and see the trends that will shape our future. Crises are not new, however this one is truly systemic and will be the defining global event for most generations alive today. Arundhati Roy furnishes us with:...
[THIS BLOG HAS BEEN UPDATED & REPUBLISHED] In times of turmoil we have to look through the noise and identify the social trends that will significantly shape our future. Crises are not new, however this one is truly systemic and will be the defining global event...
The coronavirus pandemic is a not-so-subtle reminder that healthy company profits are a byproduct of a healthy society, and vice versa, highlighting that purpose is no longer a decorative corporate artefact, it is the future of business. As I outline in Connecting...
Two years after Fortune Magazine launched its Change the World List a little known company featured at number 13. This small but growing Australian regional bank looked out of place because it was surrounded by global giants like Apple, Walmart, Toyota and Unilever....
Managing supply chains can easily default to a contractual or transactional process, however for many businesses it's becoming a more strategic and high stakes activity. There are opportunities to be found if the working relationship has the right footing. We often...
If you are seeking to link profitable business with social good, how do you overcome design challenges in creating shared value? The Role of Design Design is used extensively in reimagining and implementing social change, yet it has been largely missing in discussions...
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